How to Write Email Subject Lines That Get Clicked on by People Who Do Know You

When you’re sending an email to someone you know, you might think that the subject line doesn’t matter as much. After all, they already know you, so they’re more likely to open your email no matter what. But that’s not necessarily true. In fact, a good subject line can still make a big difference in whether or not someone opens your email. Here are a few tips for writing email subject lines that get clicked on by people who do know you: Be clear and concise. People are busy, and they don’t have time to read long, cryptic subject lines. Get to the point quickly and clearly, so they know what your email is about. Use keywords. If you’re sending an email about a specific product or service, be sure to include relevant keywords in the subject line. This will help your email show up in search results, and it will also make it more likely that people will open it when they see it in their inbox.

Personalize the subject line

If you can, try to personalize the subject line with the recipient’s name. This will show that you’re not just sending a mass email, and it will make the recipient more likely to open it. Use humor or intrigue. If you can, try to add a touch of humor or intrigue to your subject line. This will make your email stand out from the crowd and make people more likely to open it. Keep it short. The ideal subject line length is around 60 characters. If your subject line is too long, it’s more likely to get cut off in the recipient’s inbox. Here are some examples of good email subject lines that get clicked on by people who do know you: [Your name] has a special offer for you! [Your name] has something you need to see. [Your name] just published a new blog post. [Your name] is giving away a free gift. [Your name] needs your help. These subject lines are all clear, concise, and personalized. They also use humor or intrigue to make them stand out.

You follow these tips, you’ll be well on your way to writing email subject lines that get clicked on by people who do know you. Here are some additional tips for writing effective email subject lines: Use active verbs. Active verbs are more engaging than passive verbs. For example, instead of saying “New blog post,” say “Read my latest blog post.” Use numbers. Numbers are attention-grabbing and can help to increase open rates. For example, instead of saying “Free gift,” say “Get your free gift today!” Use exclamation points sparingly. Too many exclamation points can make your subject line look spammy. However, a well-placed exclamation point can add a touch of excitement and urgency. Test different subject lines. The best way to find out what works is to test different subject lines.

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